Experience
Interview with Hector Xolalpa in Ejido Santiago Tulyehualco, Tlahuac, Mexico City
Signature of FAO-Notimex Letter of Intent
Representing CONAFOR in an event with the Jalisco State Water Commission
Corporate Communication
23 years’ experience in the field of corporate communication, marketing, and journalism.
11 years working in the United Nations System.
Professional experience
05.2024 - Currently | Food and Agriculture Organization of the United Nations 🌐
[Regional Communication Officer for Latin America and the Caribbean]
Provide technical expertise for the planning and delivery of communication programmes in line with FAO's priorities for food security, agriculture and rural development in Latin America and the Caribbean.
Lead and overse the development and implementation of an innovative regional communication strategy, aligning with corporate priorities.
Manage the RLC’s communications team, serving as the representative for RLC communications in organization-wide committees and representing FAO at regional-level inter-agency communications meetings.
Direct the Regional Communications Network, provide guidance, support, and monitoring to communication specialists throughout the region.
04.2021 - 04.2024 | United Nations Office for Project Services 🌐
[Communication and Partnership Officer]
Support communication strategy design and implementation, focusing on political and media analysis and monitoring to prevent reputational risks and communication crisis.
Support developing a comprehensive partnership development plan, through analyzing political context of the country, identifying opportunities of potential partners in 32 States and Federal Government in the field of infrastructure, and procurement, achieving signing 3 partnership agreements.
Coordination with the Resident Coordinator Office in Mexico to update the United Nations Sustainable Development Framework from 2022 to 2023, achieving incorporate UNOPS vision.
Developed external and internal communication products, such as press releases, videos, factsheets, brochures, podcasts, newsletters, and official reports.
Supported organizing 20+ events and workshops, with partners, associates, and stakeholders. Coordination and production of 7 livestreaming events from 2020 to 2023.
Media relations: 7 OpEds published in national newspapers in 2 years.
Attended missions to report on UNOPS projects in Oaxaca, as well as organize events in Monterrey and Guadalajara.
08.2020 - 04.2021 | Food and Agriculture Organization of the United Nations 🌐
[Communication Specialist]
Coordination of 22 Countries Communication Officers in the Network for Latin America and the Caribbean (Ad ínterim).
60+ Episodes produced of Lo Nuevo de la FAO podcast.
10 Federal and State Government Institutions, NGOs, and UN Agencies partnered into the Mexican Chapter for the Rural Women Regional LAC Campaign.
Fostered the collaboration agreement with the Network of Cultural and Educational Television Stations and Radio Broadcasters of Mexico (74 media) achieving wide promotion of Zero Hunger SDG2 / 2030 Agenda for Sustainable Development.
80 media joined for the World Food Day 2020 campaign.
Coordination and production for 5 livestreaming events.
01.2020 - 07.2020 | United Nations High Commissioner for Refugees 🌐
[Mass Information Associate, Temporary Apointment]
Supported the implementation of UNHCR's Mexico office Communication with Communities strategy by reinforcing multimedia platforms to communicate with refugees.
Production of 1 livestreaming event on UNHCR Integration Programme.
18 interactive Google Maps with services for migrants and refugees.
Support organizing 3 Participative Diagnosys workshops with migrants and asylum-seekers.
Equal pay between women and men forum
12.2019 - 12.2019 | International Labour Organization 🌐
[External Collaborator]
Provided communication advisory to organize three events on Equal pay between women and men, and Labor in the XXI Century.
Publication of an OpEd on Lessons from the 7S earthquake in the social protection sector of Chiapas.
60+ stories published in the media.
2016: 34 FAO's Regional Conference for LAC
2016: 7th Parliamentarian Forum Against Hunger for LAC
2016: FAO's activities in the United Nations COP13 on Biodiversity
2017: High-Level International Meeting Blue Growth for LAC
09.2015 - 11.2019 | Food and Agriculture Organization of the United Nations 🌐
[Communication Specialist]
Communication strategy design, coordination, and implementation, including social media.
Supervision of 3-person team.
8 High-Level International events coordination of communication for LAC Countries.
6 Stories published in FAO's global web page using storytelling techniques.
20+ Partnerships with influencers, media, (including Notimex), private sector and journalist.
4M+ USD pro bono advertising for the World Food Day yearly campaign and communications efforts.
4.500+ positive/neutral mentions in mass media.
130+ interviews with media managed.
40+ OpEds published in national newspapers.
60+ Videos produced.
Cordination of 2 livestreaming events.
2018: High-Level Forum: Empower Indigenous Women
2018: Forest Resources Assessment launch
2018: High-Level Regional Dialogue on Biodiversity for LAC
2019: Rural Opportunities
Recording the Forestry Observer Videoblog TV
11.2012 - 08.2015 | United Nations Development Programme 🌐
[Communication Specialist for the Reinforcing REDD+ and South—South Cooperation Project]
Communication strategy design, coordination, and implementation.
Web page editor.
120+ knowledge management products developed.
Social media community manager.
100+ Videos produced.
3 livestreaming events.
Mass reforestation event in La Primavera forest, Jalisco
05.2007 - 11.2012 | National Forestry Commission - VIII Regional Office 🌐
[Cheif of Social Communication and Forestry Culture]
Communication strategy design, coordination, and implementation.
Supervision of 7-person team in 5 States: Aguascalientes, Colima, Guanajuato, Jalisco y Nayarit.
1.200+ positive/neutral mentions in mass media per year.
15+ Partnerships with media, Municipalities and State governments, private sector, and NGOs to organize mass reforestations, and forest restoration events.
Support 8 High Level events organization (Expo Forestal, Climate COP16)
Social media community manager: Twitter, Facebook and Instagram.
8 training events on forestry themes for journalists.
Institutional campaigns on wildfires, social programs, and subsidies.
10+ Videos produced.
Forestry culture advocate.
Management of Forestry Culture Projects: 4 photography expositions / art instalations and publishing of 1 book of shortstories.
A Tierra Fértil magazine issue
02.2001 - 04.2007 | Tierra Fértil Magazine 🌐
[Senior editor and Journalist]
Responsible for the monthly magazine edition and the weekly issue in Ocho Columnas Newspaper.
Supervisor of 2 reporters and 1 graphic designer.
Journalist daily work
12.2000 - 09.2001 | Periódico Ocho Columnas
[Journalist]
Reporter for the bi-weekly supplement Tierra Fertil, covering agricultural and livestock sources from both state and federal government and livestock associations.
Consultancies
Dopamina Comunicación y Consultoría Estratégica
Dopamina Comunicación y Consultoría Estratégica
[Co-funder]
Environmental and social communication advisory services.
Project for Rainforest Alliance: Design and production of communication materials as part of the implementation of the LandScale Pilot in the landscape Sierra de Tapalpa, Jalisco, Mexico.
Project for The Nature Conservancy Mexico: Development of a communication strategy for the subnational MRV component, within the context of the closure of The Governors' Climate & Forest Task Force Project.
Project for the US Forest Service: Development of FactSheets and Infographics.